Monday, November 21, 2011

How to Promote HR in Social Media Marketing

[caption id="attachment_677" align="aligncenter" width="432" caption="HR in Social Media Networks"]HR in Social Media Networks[/caption]


Human Resource is a business area, which always needs continuities interactions with individual candidates, groups, communities and Small/Medium/Corporate groups. The style of communication in various channels decides the greatest number in its business growth. Recently, I met a Client, who works for a renowned HR unit at Bangalore, for HR Portal Development and Social Media Strategy support services. Our meeting touched various success points as goals and strategy plans, in-fact I learned few ideas from him. I am sharing few simple ideas here, for any Human resource development businesses – which are into hiring, training, resource development, placements and management.




  • Publish the available opportunities as small text notes in facebook, twitter, likedin and other common social networks. People need information about opportunities to get prepared for the same.

  • Publish small notes about the current and future opportunity market trends, required technologies, knowledge base for opportunities. For example: Candidates should know that Java is still a major requirement for Mobile apps, and PHP plays a major role in Mobi Web Development. HTML5 is emerging as a next generation trend technology.

  • Write and Post Human resource related articles in Social Networks with your Brand name. Educate the users about ethics, work cultures, Work – Life Balance and even personal finance management. These support areas are required for a healthy human resource management

  • Create discussions on common interview questions and monitor how the attitude is changing with current scenarios.

  • Ask Questions, Create Polls and Share them – let people participate and it helps for create a knowledge-base community


Our team of professionals, work for the above mentioned activities in content development and content presentations. The core idea is to create a community, where knowledge and professional values are connected together as growth.

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