Tuesday, August 2, 2011

Facebook – How to do Social Media Marketing

Social Media Marketing in Facebook is a very interesting thing – coz the platform & audience are already ready for you. All you need to do it is engaging them with right content at right time. Recently I met a client, who wanted to have a plan for promoting his products through facebook – he wanted facebook specifically because, he heard the value of facebook through many channels.

I suggested these activities in my Plan…

  • The profile should be impressive with its content. Use the Product image as Profile Photo and fill the profile by keeping the product in mind. The product should act as a person promotes himself in market. The profile should talk more about its key plus points rather than just specifications.

  • Create a Facebook Page, and get connected with audience. Create an impressive banner, and present your offers through Facebook Page. Create adverts and promote them through your friends

  • Posts should be informative and meaningful. Make your posts interesting by putting them as questions and polls. Let the users participate – it makes more promotions

  • You can create some facebook applications – as simple games, Quiz content or choose the product, etc. It should be filled with fun, and useful to understand about the product. Choose the applications from facebook store, and utilize them – careful about the competitors.

  • Connect Blog RSS Feeds, Twitter Feeds, Tumblr Posts with facebook and hire a team of professionals to do promotion for you through these channels.


What do you think – if you have some new ideas, share it with us… it will be helpful for everyone.

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